We show up during the moments that matter, meeting employees where they are.
We achieve this by providing comprehensive materials that are easy to understand through an array of educational resources and channels. We'll collaborate with you to create the communications and once your sign-off is received, we'll deploy and share results.
Contact your account executive or marketing consultant to learn how we can help put a communication plan in place for your employees.
Explore case studies representing employers with different product offerings to see how our personalized communications can help motivate employees to enroll and utilize their benefits.
View case studiesBelow are some examples of how we can engage with your employees year-round. To view, use the tabs to filter by employee event.
Sent to eligible employees to prepare for upcoming enrollment, highlighting key plan features and educational resources to help them make an informed decision.
See sample email
Sent to all employees during the month of September featuring Life Insurance Awareness Month, showcasing why now is a good time to review their life insurance benefit options prior to enrollment.
See sample email
Sent to eligible employees at the start of enrollment, highlighting important dates, key plan features and how to access available tools and resources.
See sample email
Sent to the homes of eligible employees at the start of enrollment, highlighting important dates, key plan features and how to access available tools and resources.
See sample postcard
Help employees remember to complete their enrollment process with automatic proactive email reminders sent towards the end of enrollment.
See sample email
Sent to employees who enrolled in coverage during their eligibility window, celebrating them for the action that they took and providing beneficiary designation reminders.
See sample email
Encourages new hires to make their benefit selections during their initial eligibility window and to utilize available tools and resources to help them find the insurance that best fits their needs.
See sample email
An artificial intelligence-driven communication offering coverage recommendations and cost estimates directly to employees’ inbox during their initial eligibility window, eliminating guesswork.
See sample email
We created Benefit Scout®, an online decision-support experience, to educate employees about their benefits and provide coverage suggestions before they enroll.
Learn about Benefit Scout
Provides an overview of your plan’s information, cost, and enrollment opportunities for employees to access and learn more about their coverage.
See sample summary
Emphasizes product value and provides key reasons why life insurance is important.
See sample flyer
Promotes ongoing financial wellness or product specific newsletter topics, educating employees about the importance of life insurance and the value of their benefits.
See sample content
Our interactive, digital landing page gives employees access to educational plan documents, tools and resources year-round.
See how it works
On-demand access to episodes covering trending topics in the employee benefits market.
Listen to sample
Promotes the value of life insurance, with a QR code to additional tools and resources for employees to access.
See sample sign
Promotes the ease of using Benefit Scout, Securian Financial's online decision-making tool.
View the video
Provides an educational overview of the basics of group life insurance, educating employees about the value of their benefits.
View the video
Provides a snapshot of key opportunities and resources for employees at the time of enrollment.
See sample flyer
Sent to eligible employees to prepare for upcoming enrollment, highlighting key plan features and educational resources to help them make an informed decision.
See sample email
Sent to all employees during the month of September featuring Life Insurance Awareness Month, showcasing why now is a good time to review their life insurance benefit options prior to enrollment.
See sample email
Sent to eligible employees at the start of enrollment, highlighting important dates, key plan features and how to access available tools and resources.
See sample email
Sent to the homes of eligible employees at the start of enrollment, highlighting important dates, key plan features and how to access available tools and resources.
See sample postcard
Help employees remember to complete their enrollment process with automatic proactive email reminders sent towards the end of enrollment.
See sample email
Sent to employees who enrolled in coverage during their eligibility window, celebrating them for the action that they took and providing beneficiary designation reminders.
See sample email
Encourages new hires to make their benefit selections during their initial eligibility window and to utilize available tools and resources to help them find the insurance that best fits their needs.
See sample email
An artificial intelligence-driven communication offering coverage recommendations and cost estimates directly to employees’ inbox during their initial eligibility window, eliminating guesswork.
See sample email
We created Benefit Scout®, an online decision-support experience, to educate employees about their benefits and provide coverage suggestions before they enroll.
Learn about Benefit Scout
Provides an overview of your plan’s information, cost, and enrollment opportunities for employees to access and learn more about their coverage.
See sample summary
Emphasizes product value and provides key reasons why life insurance is important.
See sample flyer
Promotes ongoing financial wellness or product specific newsletter topics, educating employees about the importance of life insurance and the value of their benefits.
See sample content
Our interactive, digital landing page gives employees access to educational plan documents, tools and resources year-round.
See how it works
On-demand access to episodes covering trending topics in the employee benefits market.
Listen to sample
Promotes the value of life insurance, with a QR code to additional tools and resources for employees to access.
See sample sign
Promotes the ease of using Benefit Scout, Securian Financial's online decision-making tool.
View the video
Provides an educational overview of the basics of group life insurance, educating employees about the value of their benefits.
View the video
Provides a snapshot of key opportunities and resources for employees at the time of enrollment.
See sample flyer
See how employees can learn more about their insurance options, ask questions and determine their needs.
View a demo
See how our comprehensive program can support financial well-being of employees and diverse workforces.
Learn moreDOFU 7-2025
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