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Life Insurance Awareness Month

Easy ways to promote the importance of life insurance

September is Life Insurance Awareness Month (LIAM). At Securian Financial, we take an active role in supporting this industry-wide effort because helping your clients protect their future means they can better enjoy the everyday moments here and now.

Our full array of tools allow you to start conversations, help clients determine their life insurance needs, and get them started on the life insurance purchase journey.

Life insurance consumer marketing toolkit

Pre-built social posts and emails to help educate prospects about the importance of life insurance and motivate them to start the life insurance purchasing process.

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Get a detailed estimate

Use or share our detailed life insurance needs calculator that considers your clients' full financial picture.

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Only have a few minutes?

Use or share our quick life insurance needs calculator to help your clients get a basic estimate of their family's needs.

Access quick calculator

See the difference life insurance can make

The Knolls' story

The Knoll family's life turned upside down all too soon. Here’s their story of how life insurance provided a world of possibilities for Melissa and her two young daughters.

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The Conklins' story

When the unexpected happened, the Conklin family lost a husband, a dad and a coach. Here’s their story of how life insurance provided Mindy and her two children peace of mind.

View video
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Request an illustration

Have a client, but need help with the illustration?  Request an illustration from our sales support team below.

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Submitting business is easy

From start to finish, Securian Financial offers you support and solutions. Submitting business is easy with our 4-step process.

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Please keep in mind that the primary reason to purchase a life insurance product is the death benefit.

Life insurance products contain charges, such as Cost of Insurance Charge, Cash Extra Charge, and Additional Agreements Charge (which we refer to as mortality charges), and Premium Charge, Monthly Policy Charge, Policy Issue Charge, Transaction Charge, Index Segment Charge, and Surrender Charge (which we refer to as expense charges). These charges may increase over time, and these policies may contain restrictions, such as surrender periods. Policyholders could lose money in these products.

For financial professional use only. Not for use with the public. This material may not be reproduced in any form where it is accessible to the general public.

DOFU 8-2024

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